This year’s Summit program offers exceptional learning and networking opportunities for distributors, retailers and manufacturers from across Canada. Register today for the premier event of the convenience industry!
From ‘Mass to My’Tony Chapman has delivered inspirational and transformational keynotes and is a frequent contributor to the conversation on television, radio, newspapers and new media. His philosophy on winning, in an age of abundance, is featured in two national and two international television documentaries. Read more About Tony
Tony Chapman has delivered inspirational and transformational keynotes and is a frequent contributor to the conversation on television, radio, newspapers and new media. His philosophy on winning, in an age of abundance, is featured in two national and two international television documentaries.
Tony doesn't just inspire, he educates and motivates. He draws upon three decades helping organizations large and small, local and global, compete to create customized keynotes packed with relevant and actionable insights, ideas, and strategies.
He has founded or cofounded two international renowned communications agencies and a research firm. He is one of the youngest individuals to be inducted into the Marketing Hall of Legends, and a winner of over 100 Gold and Best of Show Awards, including Marketing Magazines Agency of the Year. His first book, Stop Selling and Start Storytelling, will be published in the Fall of 2017.
From ‘Mass to My’
From being one of many to becoming ‘my’ Convenience Store.
Attention is the oxygen of all human endeavor. With attention comes the opportunity to shape the way a consumer thinks, feels and behaves. To drive traffic to your door and have them buy more.
However, in this world of abundance, with ‘too many’ and ‘too much’ chasing a finite amount of time it is becoming increasingly difficult to get people’s attention.
The only path is to shift your focus from being one of many retailers to the Store and Brands that are right for ‘My’ and ‘My’ Families life and livelihood. Those that do, that offer what matters most to their consumers, will see increased traffic, basket and loyalty.
To put us on this path to greater profits we have invited Tony Chapman to be our opening Keynote Speaker. He is provocative, passionate about local retail, and he is bringing some key insights and big ideas that we can put into action.
Tony is one of the youngest individuals to be inducted into the Marketing Hall of Legends. He spent thirty years helping the Leaders of Organization large and small, local and global to stand for and to stand out in crowded and contested marketplaces. Today he speaks his mind at Conferences around the world. You might have seen Tony as a Judge on Food Network’s hit show Recipe to Riches, on television or on the radio.
A session worth many times your price of admission.